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Jim Sinkinson

Partner
Fired Up! Marketing

Jim Sinkinson founded Infocom Group in 1980 and sold it in 2015. The company produced online information services, newsletters, webinars, books, special reports and live professional development conferences for the corporate communications market. Sinkinson has won numerous awards for his work with publishers, including two Gold Awards from Newsletter on Newsletters, editorial awards from SIPA, and an Axel award for a personalized marketing package he created for Tom Peters’ On Achieving Excellence. In 2015, Sinkinson received a Gold Award from SIPA for his launch of a conference series. Sinkinson served as president of the Northern California chapter of the Specialized Information Publishers Association (SIPA) for 25 years, served on the SIPA board of directors for 12 years, and served as SIPA president in 1993-94. In June, 2001, Jim Sinkinson was named to the SIPA Hall of Fame. He has spoken on specialized information marketing and content at dozens of SIPA events and today, as a publishing consultant, continues to assist publishers worldwide. He offers expertise in copywriting, online marketing, editorial content, memberships, renewals and website development.

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